AGENCIES · RESEARCH FIRMS · CORPORATE COMMUNICATIONS TEAMS
Behind every number
there is a record.
Collects from 19 sources, tags and delivers. Click any number on the dashboard and the records behind it open up. You build the report, and the numbers are yours.
VOLUME AND NET SENTIMENT
volume net sentiment
The first four records behind this number
TOPICS
- Delivery34%
- Product27%
- Price19%
- Campaign12%
- Store8%
19
sources, one dashboard
Unlimited
keywords
48 hours
response to change requests
Any device
the dashboard on phones and tablets too
01 · SOURCES
19 places where customers actually talk.
Beyond social networks: complaint sites, app stores, marketplace reviews and social dictionaries. Only public content is read.
SOCIAL NETWORKS8
- X
- TikTok
- YouTube
- LinkedIn company pages
- Telegram · public
- Bluesky
NEWS AND WEB5
- News · 300+ sources
- Blog
- Forum
- Social dictionaries · 2
COMPLAINTS, STORES AND MARKETPLACES6
- Şikayetvar
- Google Maps reviews
- Google Play
- App Store
- Trendyol
- Hepsiburada
02 · CLEAN COUNTS
No inflated numbers. You decide what counts.
No keyword limit
Turkish suffixed forms, misspellings and people’s names can be added freely. No inflection slips through.
- “Bought it from Meridyen, very happy”counted
- “Meridyen Avenue traffic”unrelated · place namecounted
- “MRDYN shares rose”unrelated · ticker symbolcounted
Noise is tagged, not deleted
A city, person or ticker with the same name is set aside; one click brings it back.
- organic
- giveaway entries
- #ad, #collab
- duplicates and spam · counted once
Campaigns and spam are counted separately
Giveaway comments and #ad and #collab posts are counted separately; duplicates and spam count once.
03 · SCREENS
Holding, subsidiaries, portfolio and competitors. On the same screen.
COMPETITOR COMPARISON
Head to head, by the same measure.
Share of voice, sentiment, volume, channel and account comparison. A head-to-head view across overall comparison, channels and accounts, topics and audience.
SHARE OF VOICE AND SENTIMENT · LAST 30 DAYS
- Meridyen41%net +18
- Competitor 129%net -4
- Competitor 219%net +6
- Competitor 3--
A value that is not measured is shown as “-”, not counted as 0.
OFFICIAL ACCOUNT TRACKING
Your own accounts, side by side with competitors.
Follower trend, engagement per 1,000 followers, content type and peer comparison.
FOLLOWER TREND · OFFICIAL ACCOUNTS
ENGAGEMENT PER 1,000 FOLLOWERS
18.4
BEST CONTENT TYPE
Short video
VS. COMPETITOR
+22%
PEOPLE TRACKING
Where are your executives and founders mentioned?
Every place on X and in the news where executive and founder names come up, in one list.
PEOPLE TRACKING · “[Executive name]”
- neutral
News · economy
[Executive name] outlined a new investment plan.
- positive
X
[Executive name]’s interview felt really genuine.
- neutral
News · industry
[Executive name] spoke at the industry summit.
- negative
X
[Executive name]’s statement stirred debate.
NEWS SCREEN
Which publisher wrote it, which story spread?
Publishers, stories that ran on more than one site, and site categories. More than 300 news sources.
NEWS SCREEN
- on 3 sites
Meridyen opens a new logistics center
[Publisher] and 2 more sites
- 1 site
Retail season opens: the brands that stood out
[Publisher]
- on 5 sites
Meridyen takes a step toward sustainable packaging
[Publisher] and 4 more sites
- 1 site
E-commerce share grows in the sector
[Publisher]
PERIOD INSIGHT
Positives, negatives and suggested actions.
Every item is linked to the records it is based on. AI suggests, the agency decides.
PERIOD INSIGHT · AI SUGGESTS, THE AGENCY DECIDES
- POSITIVE
New season products lifted positive sentiment on product quality.
based on 214 records ↗
- NEGATIVE
Complaints about late deliveries concentrated in two regions.
based on 96 records ↗
- ACTION
A shipping update could be pinned on social channels.
based on 41 records ↗
04 · ALERTS
Know before your client calls.
Keyword, negativity or volume thresholds; conversation spikes, mentions from large accounts, the top 50 of Türkiye’s trending topics. Instantly, in batches or as a daily summary.
Fast monitoring
On a crisis or campaign day, the brand is checked more often.
- instant
Keyword alert
when your chosen word or topic comes up
- instant
Negativity threshold
when the negative share crosses a threshold
- 30 min batch
Volume threshold and spike
when conversation rises above normal
- instant
Large account mention
when an account with a large following mentions you
- instant
Top 50 trending in Türkiye
when the brand starts trending
- daily
Daily summary
all alerts in one email
05 · REPORT FACTORY
Your template, your logo, your report.
The agency uploads its own presentation template and builds the report draft from blocks. AI writes the executive summary and slide commentary, an analyst approves them.
BLOCKS
- Editable presentation
- Excel · matches the screen
- Shareable web report · authorized people only
06 · DATA QUALITY
Accuracy is not our claim to make. The measurement is open to you.
Relevance and sentiment accuracy, measured for each brand, is shown on the dashboard.
- relevance
- sentiment
- topic
CASE · ANONYMOUS
A holding’s crisis week
5x+
Conversation grew more than fivefold within a few days.
four in five
With the new settings, four in five priority records are filtered out; the team looks only at what truly matters.
People screen
Behavior segments and coordinated reaction clusters. Author names and photos are not stored.
API
Comes with a data package. The row you see on the dashboard reaches the API exactly the same.
Public content only
Contact details are masked.
Frequently asked questions
Which sources do you listen to?
X, Instagram, TikTok, Facebook, LinkedIn company pages, YouTube, more than 300 news sources, blogs, forums, two social dictionaries, Şikayetvar, Google Play, App Store, Google Maps reviews, Trendyol, Hepsiburada, Telegram (public channels and groups) and Bluesky. 19 sources in total.
How many keywords can I add?
There is no limit. Turkish suffixed forms, misspellings and people’s names can be added freely.
Won’t unrelated posts inflate the numbers?
A city, person or ticker with the same name is tagged as unrelated; it is not deleted, and one click brings it back. Giveaway comments and #ad posts are counted separately, duplicates and spam count once.
Can we deliver the report in our own template?
Yes. In Report Factory you upload your own presentation template and build the report from blocks. The executive summary carries your agency’s logo.
How long does a change request take?
We respond to change requests within 48 hours.
How is personal data protected?
Only public content is read. Author names and photos are not stored, and contact details are masked.
You make the report. We bring the data.
In a 30-minute demo, let’s go through the product using your own brand.